There are tons of health related infomercials out
there. They sell exercise programs and equipment, weight loss programs,
back products, and other health products or services. These infomercials
prey on today’s society that is looking for that quick, easy fix. They
use deceptive images and actors, testimonials (they look real and sound
real, but are they real?), and the big thing they use is marketing hype.
Marketing hype-
their marketing is all about excitement and letting you know that they
know the exact thing you need. Often they use time to get you to act
now. Order in the next 5 minutes and get XYZ free or hurry act fast
only 5 remaining. This is so you make an impulse buy. They
know that if you think about what they are actually saying there is no way
you would believe them. But it is risk free, there is a trial offer
or you can get your money back if you return it in 30 days. If you
can actually get a hold of their 1 customer service representative they
will proceed to tell you that you have to pay shipping to return it to
them. In some cases it is cheaper to just keep it because it would
cost more to ship it back. In many cases you have to jump through so
many hoops to return it that it is not worth it.
Exercise
actors/actresses- man do they look good. I didn’t know that
squeezing that thing in your hand could get the get your calf muscle such
a workout, but by watching them you can see every muscle in the body
flexing so it has to be a full body workout. Who knew it was that
easy in just 2 weeks of squeezing that thing you will have muscles on your
muscles.
Weight loss programs- similar to
exercise. In just 6 weeks you can lose 30 pounds without exercising
or changing your diet. How great is that? Some of the pills
they sell trigger water loss so you might actually see an initial weight
loss. But dehydration is never good and it will be a short term loss
anyway. Others try to steer you toward products that are sugar free,
reduced sugar, low fat, etc. The sugar free or reduced sugar
products may have less calories but they are foreign substance to our
body; therefore, in many cases they can lead to weight gain as well as
other health problems. (Artificial
Sweeteners) Low fat products have similar reactions in the body they
eliminate fats they our body needs and can process and replace them with
man made substances that can have serious health effects.
Health products are the worst.
Their entire goal is to sell you on hype that a product is the answer to
your health problem. Most of these products actually do nothing.
Some might give certain people some relief, but it is certainly not a
solution for everyone. Unfortunately some of these products can make
you worse. Especially, if the product is a pill, potion or lotion,
or something that interacts with your body’s biochemistry. There are
tons of contraptions and procedures to help back pain like the True Back,
decompression, inversion, etc. but there is little evidence that supports
the claims they make on TV.
Sorry, I know it isn’t fun
or easy but eating right, exercising, and working at getting your Innate,
subluxation free will help you fix problems, not just get short term
changes. If you want to buy a product, research it, go to the BBB,
get product reviews from an outside source such as Consumer Reports.
Remember the harder you work for it the more you will appreciate it and
work to maintain it.
